查詢 b:Persuasion (Psychology ,共 31 筆
查詢再細分
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- 作者
- Perloff, Richard M.(2)
- 莊安祺.(2)
- Apsel, Joyce,(1)
- Aubuchon, Norbert.(1)
- Ayella, Marybeth F.(1)
- Batra, Rajeev.(1)
- Berger, Charles R.(1)
- Burgoon, Michael.(1)
- Drake, Susan.(1)
- Forsyth, Patrick.(1)
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- 主題
- Persuasion (Psychology)(30)
- Influence (Psychology)(10)
- BUSINESS & ECONOMICS(9)
- Psychological aspects.(8)
- Aspect psychologique.(5)
- Communication in management.(5)
- Influence (Psychologie)(5)
- Mass media(5)
- PSYCHOLOGY(5)
- SELF-HELP(5)
- More
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- 館別
- 總圖(9)
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119 0 0 0 0
Changing minds :the art and science of changing our own and other people's minds
- 作者: Gardner, Howard.
- 出版: Boston, Mass. : Harvard Business School Press 2004.
- 資料類型: 圖書
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38 0 0 0 0
Influencing others
- 作者: Nothstine, William L.
- 出版: Menlo Park, Calif. : Crisp ©1989.
- 資料類型: 電子書
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9 0 0 0 0
Les modèles de persuasion publicitaire
- 作者: Le Roux, André.
- 出版: Onnaing [France] : E-theque ©2003.
- 資料類型: 電子書
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6 0 0 0 0
The psychology of entertainment media :blurring the lines between entertainment and persuasion
- 作者: Shrum, L. J.
- 出版: Mahwah, N.J. : Lawrence Erlbaum 2004.
- 資料類型: 電子書
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7 0 0 0 0
Persuasion in advertising
- 作者: O'Shaughnessy, John.
- 出版: London ;New York : Routledge 2004.
- 資料類型: 電子書
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4 0 0 0 0
Artful persuasion :how to command attention, change minds, and influence people
- 作者: Mills, Harry,
- 出版: New York : American Management Association 2000.
- 資料類型: 電子書